Meet the brand-new characters inspired by 4 iconic G-SHOCK models, - DW-5000, DW-6900, GA-2100, and GA-110 - designed by NIGO®, the globally renowned creative director!
With his deep roots in diverse cultures over the years, NIGO® has infused these characters with his unique color schemes and designs that only he could bring to life.
These characters travel the world, continuously supporting those who dare to take on challenges without fear of failure.

NIGO®





NIGO®
Fashion Designer / Creative Director
NIGO founded his own fashion brand in the 1990s, which quickly gained global recognition and became a cornerstone of the modern street fashion scene. Later, in 2010, he launched a new brand "HUMAN MADE," while also taking on creative collaborations with various companies. Since September 2021, he has served as the Artistic Director for LVMH-owned brand "KENZO." Most recently, in January 2025, he unveiled a collaborative collection with Pharrell Williams for "LOUIS VUITTON" in Paris.