Mastered Over Time
G-SHOCK MRG and Kevin Seah: A Celebration of Resilience, Craftsmanship, and Heritage.
Published 18 July 2025
Resilience in soul. Heritage in form. Craftsmanship in every detail.
In a world that moves fast, the things that endure are those crafted with intention, tested by time, and defined by resilience.
Enter Kevin Seah, master tailor and visionary of contemporary heritage. Known for redefining classic menswear with an Asian soul, his journey mirrors that of G-SHOCK’s MRG line — a fusion of unwavering precision, quiet strength, and uncompromising attention to detail.
Like Kevin’s bespoke garments — where every stitch speaks of heritage and every cut is a declaration of individuality — these MRG timepieces are forged with Takumi-level expertise, hardened through resilience, and styled for those who lead with intention.
From thread to titanium, atelier to forge — both Kevin and G-SHOCK understand that true mastery isn’t rushed. It’s earned.
Featuring two icons of craftsmanship from the MRG line, the MRG-B2100D, with its refined octagonal bezel, is a tribute to the spirit of modern design grounded in tradition, and the MRG-B5000B, a reimagining of the original G-SHOCK, is reborn in titanium and finished with techniques found in ancient Japanese artistry.
Much like Kevin Seah’s approach to tailoring — where precision, heritage, and quiet sophistication are woven into every bespoke creation — the MRG line exemplifies G-SHOCK’s relentless pursuit of perfection through time-honoured techniques and technological mastery. Both Seah and MRG share a commitment to excellence that goes beyond aesthetics: it’s about creating pieces that withstand the test of time, both physically and culturally.
Tailoring and watchmaking share an unspoken language where both crafts require patience, respect for tradition and commitment for refinement refine. “when I look at a watch like this, it just relates to me” Seah reflects on how the MRG series resonates deeply with him on how it embodies the Japanese spirit of craftsmanship, yet speaks to a global audience who values resilience and detail.
This collaboration serves as a tribute to individuals who forge their own paths through resilience and mastery. From the bespoke atelier to the Japanese forge, Kevin Seah and G-SHOCK MRG stand as symbols of how heritage evolves — not by chasing trends, but by perfecting craft over time.
MRG-B2100D-1A
MRG-B5000B-1
About Kevin Seah
Kevin Seah is a leading figure in Singapore’s bespoke tailoring scene, renowned for his meticulous craftsmanship and timeless approach to menswear. Blending European tailoring traditions with Asian influences, his work reflects a dedication to precision, heritage, and understated elegance. Through his atelier, Kevin Seah Bespoke, he continues to serve a discerning global clientele who value artistry, authenticity, and craftsmanship perfected over time.
About the MRG Series
The MRG line represents the pinnacle of G-SHOCK’s watchmaking expertise, blending avant-garde technology with traditional Japanese craftsmanship. Every MRG timepiece undergoes meticulous hand-finishing, combining state-of-the-art titanium engineering with ancient artisanal techniques like Zaratsu polishing and DLC coating, delivering resilience as refined as it is robust.
