G-SHOCK supports Breast Cancer Foundation with Black-Pink Duo
G-SHOCK supports breast cancer prevention and treatment by launching a special black-pink duo that reflects the movement of being tough, resilient yet beautiful.
Published on 17 October 2023
Tribute to Women
According to statistics, Breast Cancer is the most commonly occurring cancer among women in Singapore. Each year, over 2,000 women are diagnosed with breast cancer, and over 400 die from the disease.* 1 in 13 women will get breast cancer in their lifetime. (*source: Singapore Cancer Registry Annual Report 2018)
With BCF's strong support, it has become more accesible to raise breast cancer awareness, promote early detection and provide support to people affected by the disease. (source: BCF.org)
This year, we're donating $4,158* to Breast Cancer Foundation. (*not contingent on sales)
G-SHOCK, a subsidiary of the Japanese watch brand CASIO, announced last year that it would expand into the female consumer market and launch products suitable for women. Our brand has been committed to creating watches that are both impact-resistant and shock-resistant and fashionable over the years, and has constantly pursued breakthroughs in sports and fashion respectively. , music, art and other fields.
With October as Breast Cancer Awareness Month, G-SHOCK has launched a new pair of watches GA-2100P, inspired by the pink ribbon symbolizing breast cancer prevention and control, the 1A and GMA-S2100P-4A, retailing at RM635 each.
This duo is truly a tribute to tough women, going through tough times.
Now, That's Tough.
