thisisneverthat Collaboration Model
Published on 9 Dec 2024
ONLINE EXCLUSIVE LAUNCH
CASIO ID Online Exclusive: Available from 11 December 2024, 11:00am.
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Exclusive Bundle Set includes: G-SHOCK x thisisneverthat T-Shirt
Fourth collaboration between G-SHOCK X thisisneverthat.
The base model DW-6900 was released in 1995, which was the first G-SHOCK to feature an EL backlight. The backlight’s ability to display text or a symbol became a popular feature. Also, the series won fans as a “Triple Graph” model and has remained just as popular to this day. In terms of specification, the watch is shock-resistant and has 200-meter water resistance.
The collaboration model design stands out with the combination of calm ivory body and colorful dial perfectly expressing the brand's concept of simplicity and minimalism. By turning on the backlight, the brand logo emerge.
This product comes with a T-shirt commemorating the collaboration between the two brands.
thisisneverthat®
Started in 2010. thisisneverthat is a contemporary fashion brand based out of Seoul, South Korea.
Influenced by the 90s subculture of Seoul, thisisneverthat creates timeless work that reflects Korean youth culture.
