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A$AP Ferg wearing the GA-110FRG-7AER collaboration model while leaning against a supermarket shelf

G-SHOCK X A$AP FERG

The new G-SHOCK GA-110FRG was designed exactly in line with the vision of A$AP Ferg.

Together with the A$AP MOB, A$AP Ferg has managed to work his way to the top of the rap scene around the world over the past five years. The rapper from Harlem, NYC has already released two solo albums and now even has his own watch release, thanks to the collaboration with G-SHOCK.

Semi-transparent case and transparent strap

Even the red box for the latest collaboration, branded with the G-SHOCK and Ferg logos, gives hints to the inspiration that lay behind it — it looks very much like a jewelry box. With a semi-transparent case and translucent strap, the watch itself embodies this motif, combining the legendary shock resistance of the G-SHOCK with the pure look of diamonds.

The collaboration between G-SHOCK and A$AP Ferg is based on the GA-110...

...one of the most popular G-SHOCK models worldwide — full of practical functions. It remains to be seen whether the rapper himself will put the watch's water resistance of up to 20 bar to the test — but like many others, he will surely make good use of the watch's world time function. It allows 29 different time zones to be displayed, ensuring that the rapper has the correct time to hand no matter where in the world he's currently on tour.

A look that oscillates between luxury and street appeal

The semi-transparent case of the new GA-110FRG has prominently placed blue, red and yellow accents on the dial. The result is a look that oscillates between luxury and street appeal, combining both worlds in a timeless design. The back of the case and the buckle of the strap feature the logo of A$AP Ferg, embossed in the metal on the former and printed in rich green on the latter.

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